Yevhen Brokhin
aka Jæk Bryö
(CEO COLLAB)
is an internationally acclaimed art-tech
visionary shaping the future of immersive environments, media architecture, and multisensory storytelling.
is an internationally acclaimed art-tech
visionary shaping the future of immersive environments, media architecture, and multisensory storytelling.
EMOTION AS MATERIAL
With a practice rooted in technological poetics and sensory design, he creates experiences — not objects — that reframe how we inhabit the world.
His work reflects the emerging philosophy of Neorenaissance — where art becomes strategy, and perception becomes infrastructure.
He works with emotion as if it were matter, using light, sound, and systems to intensify and transform it.
“I don’t create products.
I build emotional ecosystems.”
GLOBAL PRESENCE
This philosophy drives work across continents and realities — from ritual performances in Bali, Dubai, and Singapore to large-scale light environments in European cities and generative systems in digital space.
ENGINEERED PERCEPTION
Operating at the convergence of light, sound, AI, and architecture, his projects evoke what he calls engineered perception — art that evolves in dialogue with its environment and the people within it.
His works have been presented at iconic institutions including the Saatchi Gallery, and his studio remains a pioneering force in digital art, art-tech, and media architecture, consistently exploring the intersection of advanced technology and data aesthetics.
Yevhen Brokhin’s work is not inspiration — it is invocation.
This is where tomorrow folds into now.
CONCEPTUAL PRECISION
A background in media philosophy and systems design shapes his approach.
Several original systems are patented, reflecting the conceptual precision and technological integrity behind his work.
GENERATIVE EXPLORATIONS
Ongoing explorations include generative storytelling powered by neural networks, AI-mapped landscapes of human memory, and speculative architecture shaped by climate and collective emotion.
These environments are not passive — they listen, respond, and transform.
Jæk Bryö’s creative ecosystem spans continents, institutions, and technologies — yet always centers on one intention:
Yevhen Brokhin
aka Jæk Bryö
(CEO COLLAB)
is an internationally acclaimed art-tech visionary shaping the future of immersive environments, media architecture, and multisensory storytelling.
EMOTION AS MATERIAL
With a practice rooted in technological poetics and sensory design, he creates experiences — not objects — that reframe how we inhabit the world.
His work reflects the emerging philosophy of Neorenaissance — where art becomes strategy, and perception becomes infrastructure.
He works with emotion as if it were matter, using light, sound, and systems to intensify and transform it.
“I don’t create products.
I build emotional ecosystems.”
GLOBAL PRESENCE
This philosophy drives work across continents and realities — from ritual performances in Bali, Dubai, and Singapore to large-scale light environments in European cities and generative systems in digital space.
ENGINEERED PERCEPTION
Operating at the convergence of light, sound, AI, and architecture, his projects evoke what he calls engineered perception — art that evolves in dialogue with its environment and the people within it.
His works have been presented at iconic institutions including the Saatchi Gallery, and his studio remains a pioneering force in digital art, art-tech, and media architecture, consistently exploring the intersection of advanced technology and data aesthetics.
Yevhen Brokhin’s work is not inspiration — it is invocation.
This is where tomorrow folds into now.
CONCEPTUAL PRECISION
A background in media philosophy and systems design shapes his approach.
Several original systems are patented, reflecting the conceptual precision and technological integrity behind his work.
GENERATIVE EXPLORATIONS
Ongoing explorations include generative storytelling powered by neural networks, AI-mapped landscapes of human memory, and speculative architecture shaped by climate and collective emotion.
These environments are not passive — they listen, respond, and transform.
Jæk Bryö’s creative ecosystem spans continents, institutions, and technologies — yet always centers on one intention:
collab
DUBAI, UAE
collab
DUBAI, UAE
